When you buy holiday card designs, focus on three things: the paper stock, the print method, and the envelope fit. Choose a design that matches your message and your recipients, not just the trendiest look. Always order a proof or sample before placing a large order.
What to Look for in Holiday Card Designs
Design is more than artwork. Consider these factors:
- Paper weight and finish: Heavier stock feels premium. Matte or uncoated papers take handwriting well; glossy papers resist smudges but can show fingerprints.
- Card size: Standard sizes like A2 (4.25 x 5.5 in) or 5 x 7 in are easy to mail. Square cards may cost extra postage.
- Print method: Digital printing suits short runs. Offset printing gives consistent color for large runs. Foil stamping or letterpress adds texture but limits design colors.
- Personalization: Check if names, messages, or photos can be added. Some printers charge per line or per card.
- Envelopes: Match envelope size to card size. A7 envelopes fit 5 x 7 cards. Consider peel-and-seal for convenience.
Key Parameter Bands to Compare
Use these ranges to compare options without getting lost in jargon:
- Card sizes: A2 (4.25 x 5.5 in), A7 (5 x 7 in), or square (5.5 x 5.5 in to 6 x 6 in).
- Paper weight: 80 lb to 120 lb cover stock (about 216 to 324 gsm). 100 lb cover is a common middle ground.
- Print methods: Digital for 10 to 250 cards. Offset for 250 to 1,000+. Letterpress and foil for small luxury runs.
- Quantities: Order at least 10 percent more than your recipient list to cover errors and extras.
- Turnaround: Digital printing: 3 to 7 business days. Offset: 7 to 14 business days. Rush options exist but cost more.
Common Pitfalls to Avoid
- Ignoring envelope size and then paying extra postage for non-machinable cards.
- Choosing dark card backgrounds that show scratches and fingerprints.
- Skipping a physical proof, which can lead to color shifts or cut-off text.
- Ordering too few cards when you plan to send to new contacts.
- Forgetting to check postage rates for square or oversized cards.
FAQ
What is the best paper weight for holiday cards?
100 lb cover stock (about 270 gsm) is a solid choice. It feels substantial but folds and mails without trouble. For a luxury feel, go up to 120 lb or 130 lb cover.
How many holiday cards should I order?
Count your recipient list, then add 10 to 15 percent for mistakes, last-minute additions, and keepsakes. If you are a business, add 20 percent for new clients.
Can I mix and match designs in one order?
Many printers allow assortment, but some charge a setup fee per design. Ask about minimum quantities per design before you commit.
What envelope size fits a 5 x 7 card?
A7 envelopes (5.25 x 7.25 in) fit a 5 x 7 card with a little room. For a 4.25 x 5.5 card, use A2 envelopes (4.375 x 5.75 in).
Do square holiday cards cost more to mail?
Yes. Square cards often require non-machinable postage because they do not fit USPS automated sorting. Check current rates before you order.